Tsogolo la malonda odzigulitsa ndi chiyani?

"Mumangopeza amene akusambira ali maliseche pamene mafunde atuluka." 

Mawu otchuka a Buffett akutsimikiziridwa m'sitolo yodzipangira okha.

Masiku ano, palibe amene amalankhula za sitolo yodzipangira okha.

Izi zikutanthauza kuti nthawi yakwana yoti muphunzire maphunziro ankhondo "￥4 biliyoni yowononga ndalama".

01 Atawotcha ndalama zokwana ￥4 biliyoni, onse anapita kusambira ali maliseche.

Mu Julayi 2017, malo ogulitsira oyamba odzipangira okha ku Taobao adatsegulidwa, ndipo kuyambira pamenepo pakhala pali anthu ambiri odzigulitsa okha.

Kuphatikiza Jingdong ndi Suning, ogulitsa osawerengeka komanso magulu ochita bizinesi pa intaneti akhala akuchita nawo gawoli. Osewera ndi likulu, ngati crucian carp kuwoloka mtsinje, anatsanulira mu njanji mmodzi pambuyo mzake.

Pali makampani ogulitsa 138 odzipangira okha otchedwa Ficus Boxes, F5 Future Store, Take GO, etc.

Malinga ndi iResearch consulting data:

Pofika kumapeto kwa chaka cha 2017, mashelufu 25,000 odzipangira okha komanso malo 200 odzipangira okha anali atafika ku China. 

Malo atsopano ogulitsa odzipangira okha akopa ndalama zokwana yuan 4 biliyoni mchaka chonse, komanso kupitilira kuwonekera kwa njinga zomwe amagawana.

02 Zinthu zonse zili motere, zimabwera ndikupita mosadziwa.

Palibe amene ankayembekezera kuti pambuyo pa mphepo ya m’dzinja, nthenga za nkhuku zokha zikhoza kuonekera.

Gulu loyamba la malo ogulitsira a Ficus Boxes ku Shanghai adatsekedwa mu Seputembara 2017, chifukwa amalephera kupirira kutentha kwambiri. 

Pambuyo polowa mu 2018, yawulula nkhani zina zoyipa monga kuchotsedwa ntchito, kubweza kwa akuluakulu komanso kulephera kwa magwiridwe antchito.

Malo ena ogulitsira, omwe amawonedwa ngati kavalo wakuda pantchito yodzipangira okha m'masiku ake oyamba, adatseka masitolo opitilira 160 ku Beijing pa Julayi 31, 2018.

Kampaniyo idalengeza kuti idasokonekera chifukwa chakutayika kwa mwezi kwa yuan 5 miliyoni, kutayika kosalekeza komanso kusowa kwamphamvu kwa hematopoietic.

Mashelefu odzichitira okha, omwe kale ankakondedwa ndi likulu, agwa ngati ma dominoes.

Kumayambiriro kwa 2018, "GOGO" idalengeza kuti yasiya kugwira ntchito, yomwe inali bizinesi yoyamba yodzipangira okha kutseka ku China.

Kuyambira pamenepo, Xingbianli yathandizira kuchepetsa 60% ya ogwira ntchito ku BD.

Mu Meyi, ma koala asanu ndi awiri adayimitsa bizinesi yamashelufu.

M'mwezi womwewo, ndalama za Guoxiaomei zidasokonekera ndipo malipiro sanathe kulipidwa.

Mu June, Hami adasowa ndalama

Mu Okutobala, Xiaoshan Tchnology adafunsira kuti bankirapuse ithe

……

Pakadali pano, mtundu wolimbikira wodzipangira okha walengeza kuti wasokonekera.

Mbiri nthawi zonse imakhala yofanana modabwitsa.

M'nyengo yozizira ikafika, malo ogulitsa odzipangira okha adazizira kwambiri.

03 "Osasewera masewera akuluakulu ndi olemera"

Monga tanenera pamwambapa

Pasanathe chaka chimodzi, makampani 138 odzipangira okha adagwira nawo gawo la tuyere.

Oyambitsa ambiri ang'onoang'ono ndi apakatikati amapita kumsika ndikudumphira pansi.

Pomalizira pake, anapeza kuti Ali ndi Tencent anali atangoyesa kumene, koma anali ozama kwambiri kuti adumphe.

Tengani sitolo yoyamba ya Ali ngati chitsanzo. Ndi Malo Osungirako Zapamwamba omwe akhalapo kwa masiku anayi ku Taobao Creation Festival.

Nthawi ikafika, zimasowa popanda intaneti.

Tengani Tencent Self-service Store ngati Chitsanzo

Mwina ndi sitolo ya m'nyumba mu paki kapena Pop-up Store.

Zimphona ziwirizi zakhala zosamala kwambiri pakufufuza kwawo mashopu odzipangira okha.

Unyinji wa amalonda amene sadziwa chowonadi amatsatira mopusa.

Chifukwa chomwe masitolo odzipangira okha adakhala athyathyathya pakangopita nthawi yayitali kwambiri chifukwa ndi malo ogulitsa malingaliro, omwe samabweretsa zogula zabwinoko, komanso sangasinthe machitidwe amakasitomala.

Pamapeto pake, sizosadabwitsa kuti malo ogulitsa odzipangira okha amakhala gawo loyesera sayansi ndiukadaulo.

04 "Kugulitsa zodzipangira nokha kuli ndi tsogolo lowala pambuyo poti masitolo odzichitira okha alephera"

Komabe, makampani opanga makina ogulitsa akukula kwambiri pamsika wapanyumba.

Coca-Cola, Wahaha, Unified, JDB, Master.Kong, Mengniu, Yili, Guangming ndi ena ogulitsa, kuphatikizapo Yonghui, Rosen, liangyou, laigou, Family Mart akonzedwa bwino.

Poyerekeza ndi mwayi wodzichitira nokha ndi ukadaulo wachinyamata, kukwera mtengo komanso kusazindikira bwino kwa ogwiritsa ntchito, makina ogulitsa akukhala anzeru kwambiri komanso aumunthu.

Pambuyo pazaka za chitukuko, zoopsa zimadziwika ndikulamuliridwa.

Ithanso kukulitsa zinthu mosalekeza kudzera mu data yayikulu kuti ipititse patsogolo kukhazikika kwamakasitomala.

Ili ndi kusinthika kwamphamvu, imatha kugwira ntchito palokha, ndipo imatha kuphatikizidwa ndi sitolo yamalonda yodzichitira.

Makina ogulitsa ali ndi ubwino wosinthasintha kwambiri komanso mtengo wotsika.

Ndi njira yabwino kwambiri yopezera msika mwachangu, ndipo ndi mwayi waukulu kwa ochita malonda.

Ndizomwe zimachitika kuti malonda odzipangira okha adzakhala otchuka m'tsogolomu.

Ndi kutchuka kochulukira kwa mwayi wodzipangira tokha, mitundu yochulukirachulukira yamalonda idzasinthidwa.

Ichi ndichifukwa chake zimphona zochulukirachulukira zikulowa m'makampani ogulitsa makina ogulitsa.

Aliyense adzathamangira kuchita zinthu zoyenera ndi zolonjeza.